When To Charge a High Price
Struggling with pricing your products and services? Many business owners charge less than they could. Often this comes down to lack of confidence rather than concrete factors that should affect price. If this sounds like you, there are certain…
Turning Your Hobby Into a Business: Part 2
1. Is the hobby scalable?
If it's a business you're looking to build then you need to consider whether your 'hobby' can be automated in any way, and whether you can outsource any aspects of the service or production.
If the answer to…
Turning Your Hobby Into a Business: Part 1
Have you considered turning your hobby or passion into a business?
It's everyone's dream to be paid to do what they love, isn't it? For some that dream can become a reality. But this isn't the case for all.
If your hobby is watching…
Five Ways to Make Your Competitors Sweat!
Do you worry about what your competitors are up to? Here are five tips to make sure that you gain the edge, and maintain it.
1. Keep Calm and Carry On
The worst thing you can do, especially in the current economic climate, is panic. …
A Marketing Lesson from Liz Earle
It’s not that often (not often enough!) that I’m really impressed by a company, but Liz Earle managed to ‘delight’ me recently and I felt it was worthy of mention. We can all learn something from them.
I’m not a ‘girly girl’,…
How To Strategically Increase Sales
We all want to sell more, don’t we. More sales equals increased revenue giving us more cash in our pocket, and more to reinvest in the business. But sales can be elusive, selling can be hard. In this post I want to look at the strategic…
